Senior Product Category Manager, Consumer Products
We’re looking for humble but ambitious, razor-sharp professionals who can teach us a thing or two. We promise to return the favor. Like us, you take play seriously; you’re passionate about games. We embrace those who see things differently, aren’t afraid to experiment, and who have a healthy disregard for constraints.
That's where you come in.
As a Rioter in China, you'll join a team of internationally and culturally diverse professionals that share our prioritization of player experience, rejection of convention and maniacal passion for gaming. You will be responsible for driving the strategic vision and direction for Softlines product categories, including Apparel, Fashion Accessories, Footwear, School Supplies & Stationery, Horse wares & Home Decor, Health & Beauty, and Food & Beverage. This role encompasses end-to-end ownership of the business, from strategic planning and deal negotiation to product development and sales execution.
Responsibilities:
• Strategic Vision: Provide China category plan by setting strategic direction for DTP (Direct To Player) and licensed merchandise across Riot’s portfolio of intellectual property
• Product & Merchandising Strategy: Develop and execute comprehensive product and merchandising strategies in collaboration with the eCommerce team to achieve goals
• Category & Trade Management: Oversee the development and implementation of category and trade strategies, ensuring alignment with brand objectives, product lifecycle management, and game team partnerships
• P&L Management: Manage SL category P&L to ensure product lines meet budget and profitability targets, while identifying opportunities for growth
• Licensee Management: Oversee licensee relationships, including contract negotiation, onboarding, product line planning, and marketing activities to ensure alignment with game objectives
• Market Analysis & Forecasting: Drive CN category growth by conducting detailed analyses of pricing, player feedback, and sales forecasts to inform product selection and inventory planning
• Marketing & Distribution Strategy: Partner with eCommerce, and game teams to co-develop marketing plans and distribution plans
• Cross-Functional Collaboration: Work closely with game teams, licensees, product development, and retail partners to create tailored product assortments and deliver on player needs
• Product Lifecycle Management: Strategically manage product lifecycle planning, ensuring timely launches, future product planning, and opportunities that align with player and market trends
• Industry & Market Insight: Research and monitor industry trends, player behavior, competitive landscape, and licensee performance to identify growth opportunities and white space for innovation
